Securenet Systems' FREE Affiliate PartnerTraining

Affiliate Partner (Reseller) Training

"HOW TO GENERATE ADDITIONAL STREAMS OF INCOME BY REFERRING SECURENET SYSTEMS' INTERNET SERVICES"

Presented by

George Dubec

Senior VP Marketing and Sales

Gary Lee

VP Sales

Thursday, July 31, 2008

6:00PM - 8:00PM

Securenet Systems

356 SW 12 Ave

Deerfield Beach FL 33442

From I-95, Exit Hillsboro Blvd West, Left turn on SW 12 ST, left turn behind La Quinta Inn to Bldg #7

Let George Dubec, Sr. VP of Marketing & Sales, provide valuable information to help you refer business to Securenet Systems and earn commissions for the life of the account. This could amount to substantial residual income for you or your business.

AFFITLIATE PROGRAM AND TRAINING:

*What services Securenet Systems has to offer

*How to refer business

*How to capitalize on the Internet explosion

*How to generate additional income for you or your business

*Proven marketing and advertising techniques

*Resource tools available

*How to offer incentives and promotions

*How to become an Internet consultant

Whether you are presently a Securenet Systems affiliate partner or you would like to sign up, RSVP for this informative presentation!

SEATING IS LIMITED - RSVP

For more information, call Securenet Systems @ 866-568-9402 or 954-481-9402 / info@securenetsystems.net

If you want to become an Internet consultant backed by a premier, ten year old, Internet service provider, then this is the event for you! Find out how to earn substantial commissions and ongoing residual income by referring business to Securenet Systems. Learn how to help other companies use the web to generate leads and more revenue and get paid for it. Presented by one of the most well-known and influential Internet specialists in South Florida, Mr. George Dubec (http://www.georgedubec.com)

LinkedIn

LinkedIn is an online network of more than 24 million experienced professionals from around the world, representing 150 industries.

When you join, you create a profile that summarizes your professional accomplishments. Your profile helps you find and be found by former colleagues, clients, and partners. You can add more connections by inviting trusted contacts to join LinkedIn and connect to you.

Your network consists of your connections, your connections’ connections, and the people they know, linking you to thousands of qualified professionals.

Through your network you can:
-Find potential clients, service providers, subject experts, and partners who come recommended
-Be found for business opportunities
-Search for great jobs
-Discover inside connections that can help you land jobs and close deals
-Post and distribute job listings
-Find high-quality passive candidates
-Get introduced to other professionals through the people you know

LinkedIn is free to join. [They] also offer paid accounts that give you more tools for finding and reaching the right people, whether or not they are in your network.

Above information from from Linkedin.com.

There are a multitude of Social Media Networking sites from Twitter to Plaxo to Facebook to MySpace, etc. They all have their own unique personalities and features and functions. But if you have limited time to invest in social media, like me, then how do you know which one or ones are worth your time? If I had to pick one, which I have, it would be Linkedin for business purposes.

LinkedIn is not one of the sexy, trendy programs in the shiny world of social media. Instead, LinkedIn is more than just another place to "add your friends." It's actually one of the world's best virtual networking tools. That it's "Six Degrees of Connectivity" translated into the business world. It's a great tool to build your business.

For years I received multitudes of requests from friends and colleagues to connect to them on LinkedIn. I never paid attention to these overtures until recently. I joined LinkedIn a few months back and initially starting adding all my friends from my contact list and exploring friend's contact lists to see who they were connected to. I updated my profile and started reviewing LinkedIn’s features. Now I have become an avid user. Presently I have 61 connections and 5,487 in my network since as of July 18th.

Once you join, forgetting to revisit and make use of LinkedIn is a big mistake if you run the type of business that relies on making contacts. LinkedIn's search feature isn’t about finding contacts you know, but finding contacts YOU NEED to know. The whole "degrees of contact" concept provides invaluable insight into how to make contact with new people and new companies.

For those new to LinkedIn, the site will track the connections between you and every other member of the site and will tell you how many "degrees" apart you are from any one contact. First Degree means you know them personally, Second Degree means you know someone who knows them, Third degree means they're a friend of a friend of a friend, etc.

Using LinkedIn’s search feature is a way to “daisy chain” your contacts and meet new people to expand your business. That means working your network to expand your network! You can ask your connections to introduce you to some of their connections that might turn into business for you. Sometimes it pays off and sometimes you never hear anything back. Either way, it's far more effective than sending blind emails or making cold calls. You get an added boost of credibility when you are introduced by someone who knows you. If you trust your contacts then you trust their referrals and recommendations. Give recommendations about your friends and associates which will be displayed and tabulated on LinkedIn and get them in return.

Those aren’t the only reasons to use LinkedIn of course. There are groups of like-minded people for a wide range of topics you can join and make contact with and you can send out questions and surveys to get feedback from your personal contacts. There's great value in those things. But for me, the real value of LinkedIn is in using it to discover the hidden connections among my network and the rest of the world. You never know who you almost know. Why not find out?

If you would like to get Linkedin with George Dubec go to http://www.linkedin.com/in/georgedubec.

Securenet Systems FREE Online Marketing Seminar!

Securenet Systems

presents

George Dubec

"How to Get Targeted Traffic to Your Website"

Thursday, July 17, 2008

6:00 pm - 8:00pm

at

Securenet Systems Corporate Offices

356 SW 12th Ave.

Deerfield Beach, FL 33442

From I-95, Exit Hillsboro Blvd West, Left turn on SW 12 ST, left turn behind La Quinta Inn to Bldg # 7

FIND OUT:
*How to develop a twelve month online marketing plan
*How to design a website that is search engine friendly
*How to select effective keywords
*How to optimize your website for search engines
*How to establish an Opt-in E-mail program
*How to develop a link building program
*How to use blogs, newsetters, press releases and RSS feeds
*How to establish Key Performance Indicators (KPI)
*How to get more targeted traffic to your website

SEATING IS LIMITED - PLEASE RSVP

(954) 481-9402 or info@securenetsystems.net

Multi-Channel Retailing

Today, online consumers think nothing of shopping across a retailer’s store(s), Web site and catalog. As a consequence, online product research is actually driving more land-store sales than online sales. Any retailer who isn’t using the online channel to promote offline sales—as well as online sales—is missing a huge opportunity.

In 2007, eMarketer estimated that store sales influenced by online research totaled $471 billion. Comparatively, retail e-commerce sales were $136 billion.

Another way to look at it is that for every $1 in online sales, the Internet influenced $3.45 of store sales. From 2007 to 2012, Web-influenced store sales are forecast to grow at a 19% average annual rate, compared with a 12% rate for retail e-commerce.

So if you have a “bricks and mortar” store, make sure you have a budget for an effective and easy-to-use website plus both online and offline advertising. You need an online sales and marketing tool because you will reap the benefits derived from customers doing online research which leads to offline sales. Contact George Dubec if you would like to set-up a consultation to create a website that works plus a twelve month online marketing plan.

E-Mail is The Most Effective Form of Direct Response

In the following study it shows that opt-in e-mail is one of the most powerful online marketing tools on the Internet. If you don’t have an effective opt-in e-mail program in place or aren't using an opt-in e-mail management company, you should set-up a trial account with Constant Contact:

Constant Contact®, Do-It-Yourself Email Marketing® is the leading web-based email marketing service used by over 50,000 small businesses and associations. With Constant Contact, you can create email newsletters and announcements that get immediate and measurable results. Also you will be able to track the results of all your mailings.

To learn more about this service and set-up an account go to Constant Contact.

E-Mail is The Most Effective Form of Direct Response
By Steve Miller

E-mail is now the most popular form of direct response marketing, per a new survey of large U.S. corporations conducted by Direct Partners, New York. E-mail is used primarily by 35% of companies compared to 25% which use traditional direct mail and 21% who use package, statement stuffers or free standing inserts. The finding echoes a study from last fall from MarketingSherpa, where participants reported that "house e-mail marketing" delivered the best return-on-investment in terms of direct response. The results of the Direct Partners study were derived from 30,000 surveys sent in April to senior executives at companies with 2007 revenues exceeding $100 million. Twenty-eight percent of respondents said that e-mail works most effectively for them, with 24% reporting that direct mail does the best job. "The dramatic emphasis on e-mail as the primary direct marketing vehicle is significant," said Harry Haber, vp-Direct Partners, Marina del Ray, Calif. "And why not? It's fast to deploy, inexpensive to distribute versus other media, and the response is rapid. "Most companies (56%) reported spending less than $1 million on direct response media in the past year, while 37% said they spent between $1 million and $50 million. Half of respondents said they handle their direct response marketing internally, while 37% conducted it though a combination of agency and internally.

Also among the findings:
68% market to their prospect database
82% market to their customer database
57% said their direct response budget will remain the same this year compared to last, while 23% reported their budget would increase by 10% or higher
47% said that less than 10% of their marketing budget went to direct response media

Haber said that the study shows a broader embrace of direct marketing, putting it among the standard media mix for more companies. "For the largest of companies, change comes slowly," Haber said. "However, there seems to be more of an acceptance of direct marketing today than say versus five years ago."

Online ad spend growing at "phenomenal rate"

BizReport : Research : June 30, 2008

Ten percent of all advertising spending across all media will be on online ads according to recent forecasts released by IDC.

by Helen Leggatt

Global spending on Internet advertising is forecast to reach $65.2 billion this year. Compared to traditional advertising methods, Internet advertising is growing at a “phenomenal rate”. IDC forecasts that in 2011, online ad spending will reach $106.6 billion, accounting for nearly 14% of the total advertising market.

However, online advertising still represents a relatively small proportion of the overall global advertising spend and trails television, print ads and direct mail by a huge margin.
By 2011 the U.S. will lead the globe in terms of the amount spent on online advertising, but Western Europe will devote the largest portion of their ad budgets on the Internet.

“Marketers already recognize that online advertising must be incorporated into any comprehensive ad strategy. This will continue to drive growth in online ad spending well beyond the forecast period,” said Karsten Weide, program director, Digital Media and Entertainment.

Google is Learning to Crawl Flash

Until recently, webmasters were afraid to create flash sites because search engines weren't able to crawl and index them. But now, Google has announced that their bots are learning to crawl flash. They have been developing an algorithm that can read text embedded in flash, from "flash menus, buttons and banners, to self-contained Flash websites."

Here are some questions and answers from the announcement made by Google in Google Webmaster Central:

Q: Which Flash files can Google better index now?We've improved our ability to index textual content in SWF files of all kinds. This includes Flash "gadgets" such as buttons or menus, self-contained Flash websites, and everything in between.

Q: What content can Google better index from these Flash files?All of the text that users can see as they interact with your Flash file. If your website contains Flash, the textual content in your Flash files can be used when Google generates a snippet for your website. Also, the words that appear in your Flash files can be used to match query terms in Google searches.

In addition to finding and indexing the textual content in Flash files, we're also discovering URLs that appear in Flash files, and feeding them into our crawling pipeline—just like we do with URLs that appear in non-Flash webpages. For example, if your Flash application contains links to pages inside your website, Google may now be better able to discover and crawl more of your website.

Q: What about non-textual content, such as images?At present, we are only discovering and indexing textual content in Flash files. If your Flash files only include images, we will not recognize or index any text that may appear in those images. Similarly, we do not generate any anchor text for Flash buttons which target some URL, but which have no associated text.

Also note that we do not index FLV files, such as the videos that play on YouTube, because these files contain no text elements.

Q: How does Google "see" the contents of a Flash file?We've developed an algorithm that explores Flash files in the same way that a person would, by clicking buttons, entering input, and so on. Our algorithm remembers all of the text that it encounters along the way, and that content is then available to be indexed. We can't tell you all of the proprietary details, but we can tell you that the algorithm's effectiveness was improved by utilizing Adobe's new Searchable SWF library.

This is truly an amazing accomplishment, considering how many website designs are still made with flash. Website owners, and visitors, can now enjoy flash while not worrying about whether or not search engines will be able to crawl them.

If you want to learn more about Google and Flash, you can read about it here: http://googlewebmastercentral.blogspot.com/2008/06/improved-flash-indexing.html.